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Liz McMillan

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iPhone Apps: News Item

Stitcher Introduces Location-Based Content to iPhone App

iPhone's geolocator pinpoints a listener’s location, allowing the app to create customized stations with local shows

Stitcher released version 2.3 of its iPhone app this week. Highlights of the new version include Premium Shows, alarm-clock capabilities, and location-based content.

Stitcher 2.3 uses the iPhone’s geolocator to pinpoint a listener’s location, allowing the app to create customized stations with local shows and relevant content.

“We tried to find shows from the five biggest cities in each state,” said Matty Staudt, Stitcher’s content director. “There are a lot of great local shows people don’t know about, and now the Stitcher app is a great way to find them.”

Stitcher also now authenticates online subscription information for eight Premium Shows, allowing listeners even greater access to premium content. Subscribers can now listen to complete episodes of their favorite premium shows from their iPhone.

“We’re excited about Stitcher 2.3’s unique new features, all of which stem directly from user suggestions,” said Stitcher CEO and co-founder Noah Shanok. “Stitcher fans have long wanted an alarm-clock feature so they can wake up to their favorite audio shows – we made that vision a reality with 2.3. We’re also thrilled to provide a premium content option, giving listeners access to some of the nation’s most popular shows, wherever they go, whenever they want.”

The Stitcher app for iPhone and BlackBerry mobile phones allows users to enjoy leading digital content in an audio format, on the go – also known as Smart Radio. Stitcher 2.3 marks yet another stride the company has taken toward making free Smart Radio even smarter.

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